Advanced Specialist, Marketing – HE Educator
Lead global, multi-channel campaigns that bring Pearson’s Higher Education value proposition to life for educators worldwide.
About the Role
The Advanced Specialist, Marketing – HE Educator is responsible for leading the development and execution of global marketing campaigns that communicate Pearson’s Higher Education value proposition to educators worldwide.
This role requires a strategic marketer who can craft compelling narratives that resonate with educators, elevate brand perception, and differentiate Pearson in a competitive market. You will shape and deliver impactful global, insight-driven, multi-channel campaigns that not only drive performance but also build a consistent and engaging global brand.
Working closely with regional marketing, product, sales, and martech teams, you will ensure campaigns are globally aligned, locally relevant, creatively distinctive, and executed to a high standard.
Key Responsibilities
Global Campaign Strategy & Execution
Market Insight & Customer Understanding
Campaign Planning & Delivery
Cross-Functional Collaboration
Brand & Content Excellence
Performance Tracking & Reporting
Skills & Experience
Why Join Pearson?
At Pearson, we are the world’s learning company, operating in more than 70 countries. We combine world-class educational content and assessment with services and technology to enable more effective teaching and personalised learning at scale.
This role offers the opportunity to lead global marketing campaigns that directly impact educators and learners around the world.
Who we are:
At Pearson, our purpose is simple: to help people realize the life they imagine through learning. We believe that every learning opportunity is a chance for a personal breakthrough. We are the world’s lifelong learning company. For us, learning isn’t just what we do. It’s who we are. To learn more: We are Pearson.
Pearson is an Equal Opportunity Employer and a member of E-Verify. Employment decisions are based on qualifications, merit and business need. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status or any other group protected by law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
If you are an individual with a disability and are unable or limited in your ability to use or access our career site as a result of your disability, you may request reasonable accommodations by emailing TalentExperienceGlobalTeam@grp.pearson.com.
Job: Marketing
Job Family: GOTOMARKET
Organization: Corporate Marketing & Communications
Schedule: FULL_TIME
Workplace Type: Remote
Req ID: 23463
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